Anywhere.Link
While working at Pixelmatters as Lead UX/UI Designer, I designed a cohesive video calling experience for Anywhere.Link across web and iOS.
The project brought together UX/UI design, branding, illustration, and iconography to create a flexible product experience that worked anytime, anywhere.
Challenge
A key challenge was understanding the product from the inside out. I used the app in different contexts to identify usability issues, friction points, and opportunities to better support real video calling workflows.
See you anywhere
I redesigned the web app to make the experience clearer, more polished, and more competitive, while also extending the product to iOS so users could access a consistent experience on the go.
Endless components
The product relied on a broad component system, where small interaction patterns, states, and permutations came together to support two distinct but consistent experiences across web and iOS.
In your pocket
Designing the mobile experience meant adapting a deep product to a smaller screen without losing core functionality. The video call interface had to support chat, invitations, participant management, and broader team workflows in a compact format.
